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Sales & Marketing: Database Marketing/Analytics
Loyalty Rewards/Fulfillment Coordinator - Minnesota Vikings (Minneapolis, MN)

SUMMARY: The Minnesota Vikings is seeking an enthusiastic individual to manage the day to day aspect of the Vikings Loyalty program that is offered through the Vikings App. The Loyalty Coordinator is responsible for managing customer communications, fulfillment processes, measurement and reporting of results. This role will focus on acquiring new members, increasing member engagement, delivering the Vikings customer experience, and drive sales and traffic using the tools and promotions created through the Vikings App.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

  • Streamline and automate fulfillment processes for member enrollment, member benefits, and promotion execution including ordering inventory, monitoring inventory levels and managing fulfillment process for rewards earned through the Vikings loyalty program.
  • Serve as the main point of contact for the loyaltay program for all departments within the Vikings organization, including but not limited to: Marketing/Fan Engagement, Sales and Analytics, Tickets Sales, and Partnership Sales.
  • Manage program performance and customer activity reporting to identify, monitor and report customer segmentation, program engagement, and justification.
  • Maintain dashboard with key metrics such as new members, redemption rates, and specific promotion effectiveness.
  • Establish and manage relationships with vendors, partners, and internal departments. Examples are Maingate for inventory, Vikings sponsors and vendors involved in the technical aspects of the Vikings Loyalty App.
  • Collect, resolve, track and troubleshoot complaints, issues and feedback received from Vikings Loyalty App users.
  • Set up best practices to coordinate delivery for effective programs and promotional campaigns that are consistent with Vikings branding.
  • Work collaboratively with the Sales and Analytics team to meet program benchmarks. Perform other miscellaneous duties as required.

QUALIFICATION REQUIREMENTS:

  • 1-3 years of sports marketing or ticketing experience preferred.
  • Superior customer service ethic with high concern for co-worker and guest satisfaction.
  • Excellent communication skills including written, verbal and in-person training skills.
  • Ability to work flexible hours including evenings and weekends.
  • Ability to handle multiple projects and tasks simultaneously and ability to effectively manage time.
  • Proficiency in Microsoft Office Suite.

CONFIDENTIALITY REQUIREMENTS: This position may require the individual to have access to confidential records and information. To successfully perform this position, confidentiality of the information with which the individual has contact must be maintained.

PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Ability to perform physical tasks such as lifting and moving boxes etc. Ability to sit or stand for long periods of time.

WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Standard office for regular office hours, on-site events.

Note: This position was originally posted on the Vikings employment site. To ensure that your application is considered for this position, please click here to apply for this job on the Vikings employment site.


Sales & Marketing: Database Marketing/Analytics
Sales & Engagement Intern - Minnesota Vikings (Minneapolis, MN)

SUMMARY:

This position will support the Sales Analytics & Engagement team with day-to-day database responsibilities.  The Analytics Intern will learn to use databases in sales and marketing campaigns that increase revenue and analyze effectiveness of business decisions.  This is a full-time position that will require a flexible schedule including regular office hours and some evenings and weekends, as well as potential game-day responsibilities. 

ESSENTIAL DUTIES AND RESPONSIBILITIES: 

  • Responsible for maintaining the accuracy of data, reports, and dashboards
  • Transform data into understandable and attractive deliverables and presentations
  • Support  Microsoft Dynamics CRM system for the Minnesota Vikings; including upgrades, administrative tasks and user support
  • Compile marketing lists to establish target audiences for each email campaign
  • Analyze and design customer surveys for various stakeholders
  • Develop reports and deliver ad-hoc analysis on sales and customer analytics

QUALIFICATION REQUIREMENTS:

  • Currently enrolled in or graduated with Bachelor’s degree; concentration in Business Management, Analytics, Statistics or related discipline preferred.
  • Advanced with Microsoft Excel (vlookup, data validation, pivot tables/charts, if statements)
  • Excellent writing and communications skills
  • Ability to handle multiple projects and tasks simultaneously and ability to learn new skills/processes quickly

NO PHONE CALLS PLEASE

CONFIDENTIALITY REQUIREMENTS:  This position may require the individual to have access to confidential records and information.  To successfully perform this position, confidentiality of the information with which the individual has contact must be maintained.

PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Note: This position was originally posted on the Vikings employment site. To ensure that your application is considered for this position, please click here to apply for this job on the Vikings employment site.


Internet/New Media: Social Media
Senior Social Media Manager - Minnesota Vikings (Eden Prairie, MN)

SUMMARY:   The Senior Social Media Manager will manage all Minnesota Vikings social media initiatives through planning, implementation and measurement phases.  This person will have an advanced working knowledge of social networking platforms, will work with key personnel to establish and direct the Vikings social media strategy targeting the goals of fan engagement, ROI, driving sales and social media metrics.

ESSENTIAL DUTIES AND RESPONSIBILITIES: 

  • Direct all online interactive programs including Facebook, Twitter, blogs, boards, Instagram, YouTube, mobile marketing, etc.

  • Work with appropriate Vikings staff (PR, Marketing, Football, etc.) to help guide presence and serve as organizational “voice” on social networking platforms keeping fans up to date with relevant and “platform appropriate” content; monitor such platforms for timely topics and negative buzz; demonstrate creativity in presenting Vikings brand on such platforms

  • Evaluate and bring perspective to new social media technologies and present pros/cons of each technology in contributing to corporate brand/mission and revenue potential

  • Work closely with the team’s sales & marketing, community relations, public relations, ticketing, stadium ops, MVC (Minnesota Vikings Cheerleaders), Viktor, food/beverage & merchandise sales departments to create and execute social media marketing, promotional and sponsor-related campaigns as needed

  • Maintain current knowledge of, conduct regular research on and monitor other sites (both sport and non-sport) for latest online innovations and technology

  • Evaluate and recommend additional staff, create job description for additional roles, fill positions and manage these direct reports

  • Help moderate Message Boards and Article Commenting and stay abreast of all board activity

  • Manage all corporate blogs from voice/content to timeliness

  • Be involved in the planning and execution of Vikings social media efforts in a highly collaborative environment where participation is expected

  • Other duties as assigned

EXPECTATIONS:

  • Collaborate with various departments with vested social media interest

  • Flexibility to work long hours, evenings, weekends and willingness to travel

  • Project a professional image in all interactions including fans, corporate partners and Vikings associates

QUALIFICATION REQUIREMENTS:

  • Bachelor’s Degree required
  • 5+ years’ experience in New Media, Interactive Marketing, Communications, Journalism or related field
  • Must be literate in all social networking platforms
  • Excellent writing, communication and proof reading skills; superior attention to detail
  • Availability to work long, irregular hours
  • Adaptability to a fast-paced environment involving simultaneous projects and multiple supervisors
  • Ability to meet deadlines and think creatively
  • Possesses initiative, passion for new innovation and technology, organization, customer focus, effective communication

NO PHONE CALLS PLEASE

CONFIDENTIALITY REQUIREMENTS:  This position may require the individual to have access to confidential records and information.  To successfully perform this position, confidentiality of the information with which the individual has contact must be maintained.

PHYSICAL DEMANDS: The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Must be able to sit or stand for long periods of time
  • Must be able to navigate the stadium on home or away games to access the field, outdoor plaza, press box, locker room, etc.

WORK ENVIRONMENT: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

  • Will have duties at home and away stadiums, community events and other Vikings events

Note: This position was originally posted on the Vikings employment site. To ensure that your application is considered for this position, please click here to apply for this job on the Vikings employment site.


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Future Notification Only - NFL Teams (Various Locations, US)

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